Japan Railway Journal Season 9 Episode 3 Choshi Electric Railway: Turning Creative Ideas into Profit 2023
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Many railway companies have suffered during the pandemic, but the Choshi Electric Railway in Chiba Prefecture made a profit for the first time in six years in 2021. This is because 80% of their sales come from non-train operations, such as selling rice crackers, track ballasts, train sounds, auctioning station names and even producing a movie. Take a look at the unique ideas implemented by the company's president to keep the company on track.
- Released: 2023-03-23
- Runtime: 28 minutes
- Genre: Documentary
- Stars: Ryo Takagi
- Director: The C-52's
- Source: CWR-CRB
